Hack the Bracket and Go to the 2019 Championship Game

Hack your bracket for your chance at a prize package for this year’s college basketball championship game in Minnesota.

In an era of one-and-done, Adobe’s #HacktheBracket is back for its Sophomore season. Last year, our data-driven take on the tournament scored us in the 98th percentile using Adobe Analytics and Adobe Sensei.

This year, you can use our model again to predict the tournament and win bragging rights. Only this time we’re also sending two winners—with plus-ones—to the championship game in Minneapolis, Minnesota on Monday, April 8.

Here’s how to play:

1. Create an official college basketball bracket online and submit to Adobe’s official group prior to the scheduled tip-off time of the first game of the first round on Thursday, March 21, 2019. Use your full Twitter handle as the name of the bracket; this will allow us to contact you. Might we suggest you use insights from our tool while filling out your bracket?


2. Follow Adobe Experience Cloud on Twitter.


3. Tweet about your experience at least once using #HacktheBracket and #sweepstakes before or on Sunday, March 31, 2019.

The two (2) participants with the greatest amount of points based on the bracket ranking system by 9am PDT on Monday, April 1, will each receive a $2,000 travel voucher and a cash award towards two (2) tickets the national championship game in Minneapolis, Minnesota on Monday, April 8, 2019. Winners will be notified via direct message on Twitter, on Monday, April 1, so be sure to check your inboxes and follow the success of your bracket.

Winners must claim their prize by replying and providing the required forms and information on Twitter any time before 12pm PDT on Tuesday, April 2.

NO PURCHASE OR PAYMENT NECESSARY. Open to U.S. (excluding New York and Florida) and Canada (excluding Quebec) residents who are at least age 18 (or the age of majority in their jurisdiction, whichever is older) at the time of entry. Void where prohibited. Entry window is from 8:00a.m. MT on 3/18/19 through 11:59pm PT on 3/31/19. To enter, during the entry window: (i) complete a bracket in the public Adobe group in the online Tournament Challenge prior to the scheduled tip-off time of the first game of the first round of the tournament on 3/21/19, using your full Twitter handle to name your bracket submission; (ii) follow @AdobeExpCloud on Twitter and tweet about your predictions and/or your experience using the Adobe Analytics tool at least once before 11:59pm PT on 3/31/2019 using #HacktheBracket and #sweepstakes in your tweet. Limit 1 entry per person. The two highest scoring entries in the Adobe Group based on ESPN’s bracket scoring and ranking system will receive a $2,000 travel voucher for travel to and from Minneapolis sometime on or prior to 4/8/19 and a $851.96 cash award (see rules for prize restrictions). Odds of winning depend on number of entries and performance of entrant brackets. Promotion subject to Official Rules. Details and restrictions apply, so visit https://theblog.adobe.com/hack-the-bracket-2019-rules-and-conditions/ for Official Rules. Sponsor: Adobe Inc., 345 Park Avenue, San Jose, California, 95110. Promotion is not endorsed by, associated with, or sponsored by, ESPN, Inc., ESPN Enterprises, Inc., the NCAA, or any of their respective its parent companies, subsidiaries, affiliates, or partners.