Brian Glover
Adobe Experience Cloud innovations empower B2B brands to deliver the exceptional experiences consumers expect
Adobe Experience Cloud innovations empower B2B brands to deliver the exceptional experiences consumers expect.
10-11-2021
Adobe named a Leader in 2021 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms
Our secret after all these years is working side-by-side with our customers and partners to push B2B Marketing Automation forward as marketers needs change.
09-27-2021
Adobe announces availability of B2B Edition of Adobe Real-time CDP
The B2B edition of Adobe Real-time CDP unifies person and account profiles across systems to give brands a full understanding of their customers.
04-27-2021
Adobe introduces Real-time CDP for B2B brands
Despite the dizzying acceleration into digital experiences, cranked up to warp speed in the COVID-19 era, B2B engagement is and will continue to be heavily ...
11-24-2020
How McGraw Hill worked with Adobe Experience Cloud to deliver online learning experiences
COVID-19 has changed many aspects of our everyday lives, including how we work and how we learn. As school closures began across the country, and ...
09-16-2020
The Milwaukee Bucks kept fans engaged while basketball was on pause
The Bucks were having a great season. Coming off a 60-win year, they were on track to surpass it. And the fans were besides themselves. ...
09-14-2020
Adobe named a leader in Gartner’s 2020 CRM Lead Management Magic Quadrant for Marketo Engage
We’re excited to share that Adobe has been named a Leader in the recently published 2020 Gartner Magic Quadrant for CRM Lead Management for its ...
08-20-2020
Lionbridge’s Digital Transformation Must-Haves: People, Process, And Adobe Tech
As one of the world’s largest language service providers, Lionbridge has been at the forefront of digital transformation since before digital transformation was even a ...
10-16-2019
Adobe (Marketo) Again a Leader in the Gartner Magic Quadrant for CRM Lead Management
For the eighth consecutive year, Adobe (Marketo) has been named a Leader in the Gartner Magic Quadrant for CRM Lead Management. And what a year ...
10-07-2019
Adobe Accelerates Customer Experience Management for B2B Marketers with Video Capabilities from Vidyard
Seventy percent of B2B buyers are watching videos to help make their buying decisions. The sight, sound and motion of video has long been a ...
09-18-2019
Adobe Launches LinkedIn Integrations to Deliver Enhanced Account-Based Experiences for B2B Marketers
Account-based marketing (ABM) has become a cornerstone of modern-day B2B marketing, and to be successful, it needs to coexist with and augment existing traditional lead-based ...
09-18-2019
New ABM Essentials Helps B2B Marketers Further Customer Experience Management (CXM)
Account-based marketing (ABM) works. It’s a proven revenue strategy for B2B marketers: 91% of practitioners report that ABM accounts have higher ROI than their control ...
06-18-2019