Keith Loria
Contributing Writer, CMO.com
Where Do Shoppers Turn For Inspiration?
This article is part of CMO.com’s Industry Spotlight 2019 collection. Click here for more.
07-25-2019
Post-Hurricane Maria, Discover Puerto Rico Attracts Back Travelers
This article is part of our collection about the travel & hospitality industry. Click here for more.
05-25-2019
IMAX: An ‘Unabashed Enthusiast’ For Shared Experiences
This article is part of our April 2019 series about customer experience. Click here for more.
04-17-2019
3 Brands That Have Raised Their Game With Digital Upskilling
Digital transformation is prompting businesses to change from the inside out. The proliferation of devices, the development of new technologies—artificial intelligence, machine learning, and augmented/virtual ...
07-09-2018
3 Ways Financial Brands Are Investing In CX
Traditionally, financial brands have competed based on product offerings, price, and customer service. But that’s no longer enough. Differentiation now depends on the customer experience, ...
04-12-2018
Ad Campaigns Earned Their Place At The Winter Olympics
The Olympics represents the pinnacle of achievement for the world’s leading athletes. And, like the Super Bowl, such a huge televised event offers advertisers the ...
02-15-2018
The CMO.com Interview: Marta Martinez Intersection
Intersection is an urban innovation company that operates under the premise that civic innovation can often be paid for through advertising, as opposed to putting ...
02-04-2018
John Sculley Has An Rx For CX
John Sculley, of PepsiCo and Apple CEO fame, has made a career out of transformation. These days, he serves as CMO of healthcare venture RxAdvance, ...
01-22-2018
Gatorade CMO Refuels Strategy To Engage Digital-Native Athletes
When Andrew Hartshorn joined PepsiCo in 1997, he wanted to get the best marketing “education” available. Given the company’s multiple businesses and global opportunities, that’s ...
10-12-2017
At Verizon, Connectivity Means More Than A Strong Signal
This article is part of CMO.com’s September series on the state of media and entertainment. Click here for more.
08-20-2017
The Real Deal: Inside Priceline.com’s Digital Strategy
This article is part of our August series on travel and hospitality. Click here for more.
08-14-2017
Reading Between The Pixels: The Future Of On-Demand Viewing
This article is part of CMO.com’s September series on the state of media and entertainment. Click here for more.
08-04-2017
