Adobe Summit EMEA 2016 – Know Before You Go
After weeks of waiting it’s finally upon us and we have some great things planned for you! We’ve got some incredible speakers, sessions and networking opportunities, and it’s bigger and better than ever before. With digital marketing best practices, inspirational content, great food, amazing music & even cycling, we like to think we’ve got it covered! With so much going on, we’ve put this guide together so you have everything you need to know before your Summit experience.
“Mobile First” — Download the Mobile App
The Adobe Summit EMEA mobile app gives you the latest information so you can get the most out of your Summit experience. You can search and schedule your breakout sessions, interact with speakers, rate sessions, view conference maps and access many other useful resources. The latest version includes the integration of Livefyre, the latest addition to the Adobe Marketing Cloud. You can read the press release here. You will find it under the ‘Engage’ menu item in the app, and browse the Summit social content.
“Digital meets Physical” — Summit at ICC ExCeL London
With registration open from 7:00am and the opening keynote session starting at 9:00am you won’t want to be late. Fortunately, ExCeL has an informative travel guide to help plan your journey:
“Connected Experiences” — Wifi
There’s not just exciting content on the stage, there’s a huge amount of content online. So don’t miss out and get on the Wifi when you arrive:
- SSID: _Summit2016
- No security key needed
So you can now relax knowing that the essentials covered: arriving, with the app downloaded, and Wifi waiting. But there’s still a few more things you can do to be prepared:
The Summit team have not only been busy preparing for this year’s Summit, we’ve been busy writing. Whether you need more information on the sessions or just want to read up on what it means to be an experience business – we have a blog post for you:
CMO.com will be at Summit again this year, so please come see the team at the stand in the community pavilion. If you’re not familiar with CMO.com, then we’ve got a selection of articles featuring the Summit speakers to whet your appetite:
- ‘Always On’: C3’s Kircher Embraces The New Approach: http://www.cmo.com/articles/2016/4/26/always-on-c3s-kircher-embraces-the-new-approach.html
- How Can ‘Good Jargon’ Be Good For Business? http://www.cmo.com/articles/2016/4/22/how-can-good-jargon-be-good-for-business-.html
- Quick Chat: Kate Ancketill, CEO, GDR Creative Intelligence http://www.cmo.com/articles/2016/4/15/quick-chat-kate-ancketill-ceo-gdr-creative-intelligence.html
Reading isn’t the only way to get ready for Summit. To get yourselves into the spirit of Summit, you can listen to the Summit 2016 playlist on Spotify. Enjoy!
For your friends and colleagues who didn’t get a ticket to Summit EMEA 2016, they can watch the live coverage of tomorrow’s keynote session streamed on the Summit website, from 9:00AM BST.
Social at Summit
I am biased but one of the best bits of Adobe Summit is the social buzz. We’ve got a great social programme planned for you so please follow @AdobeSummit & @AdobeMktgCloud and join the conversation on the hashtag: #AdobeSummit.
And don’t forget the live Twitter chat on “Becoming an Experience Business” starting at 3:30PM using: #SummitChat
See you at Summit!