We’re all Batman… and a few other great insights from #OFFF16
After a wild (and wildly successful) fifteenth edition, we were once again in Barcelona for OFFF 2016. That meant first-hand access to some of the most talented artists, designers and illustrators in the world, awesome speakers and a pretty exciting . For those who couldn’t make it, we brought the spirit of the festival to you via live stream sessions on Twitch, including 1:1 Adobe Portfolio reviews and live masterclasses with famous OFFF speakers.
The global creative community is bigger than ever
Our very own Michael Chaize stole the show with his truly inspiring OFFF keynote about the current state of the global creative community. His key takeaways: more artists are publishing their work on Behance than ever (6 million members and counting!) and more of them are creating on the go through our Creative Cloud mobile apps.
Only 5 mins into @mchaize talk and already enjoying it A LOT! #OFFF16
— Tettelin (@TessTettelin) May 26, 2016
To match this amazing growth, we’re not slowing down with new releases. If your discipline is experience design, with the (previously Project Comet) you can now deliver end-to-end solutions with a single tool. And for those who are already heavy Photoshop users, brace yourselves – our much anticipated Content-Aware Crop feature will come to Photoshop soon.
Illustrator Dan Mumford talked about his career & designing on the go
Michael was joined onstage by the incredibly talented British illustrator Dan Mumford, who not only talked about his early days of freelancing but also inspired the OFFF crowd with some of his favourite work. Like a truly modern creative, Dan is adept at creating on the go, so he found a bit of time to demonstrate how he uses Adobe Draw and his iPad Pro to create anywhere.
Creative Insights @Danmumforddraws showing his illustration process of 4 days work in a 2 min film #OFFF16 @AdobeUK pic.twitter.com/FMmCOGLhKR
— urbanshit (@urbanshit) May 26, 2016
.@Danmumforddraws uses @AdobeDrawing to design stunning imagery on the go. #OFFF16 pic.twitter.com/x34M1sw2wp
— Adobe UK (@AdobeUK) May 26, 2016
Things got creative with the ‘Take 10’ Contest, Portfolio reviews & the Adobe Experience Lounge
At OFFF 2016, we also saw the brilliant Joshua Davis launch the Adobe Stock Take 10 Contest – a creative competition where users are asked to take ten pre-selected Adobe Stock images and create an artwork following the theme of ‘weightless’. Sounds fun, right? Join the contest here and win big (ends June 8)!
The @AdobeStock #TakeTenContest is live! Find out more & enter here: https://t.co/Se4c8WLejL pic.twitter.com/TMxTzRJgd9
— Adobe UK (@AdobeUK) May 27, 2016
These guys have fun! watch them live at https://t.co/InZ0I97CGq! @adobeuk @JoshuaDavis @AdobeFrance @mchaize @rufusd pic.twitter.com/Zj835wofcB
— Mr Cup (@iammrcup) May 27, 2016
The Adobe Portfolio reviews were also a big hit at OFFF – we had world class artists like Timothy Goodman, Paula Scher, Musketon and ustwo reviewing submitted work from creatives in real time!
Our #MakeIt area at #OFFF16 is busy with activities! Stop by if you’re here to make your own creations. pic.twitter.com/EMz3bfbnqx
— Adobe UK (@AdobeUK) May 26, 2016
Fresh advice for creatives
With such an amazing roster of speakers, it was only natural that we’d see a lot of great advice shared on stage. We recently published a selection of tips to build a famous brand, but at OFFF things were a bit more unconventional – we saw advice ranging from embracing your ‘inner Batman’ to making things personal (designers need more personal projects anyway). As they say, all is fair in love, war and creativity!
« We are all batman » we do work in our free time, we have passion projects rather than jobs. @SidLee #OFFF16
— userADgents (@useradgents) May 27, 2016
“I listen to my gut and then make a playlist that keeps me centred.” @MillChannel’s ECD Rama Allen on developing creative ideas #OFFF16
— Julia Sagar (@JuliaSagar) May 26, 2016
Sometimes charm is the best way to get clients to pay up – @ustwo use photos of dogs to encourage payment #OFFF16 pic.twitter.com/RCLcP7NCo9
— Creative Review (@CreativeReview) May 26, 2016
What’s your pick?
OFFF 2016 was an incredible follow up to last year’s edition, and the above is just a sample of some of the awesome things we saw in Barcelona. Whether you were there or following online, we want to hear from you – what was your favourite moment? Let us know by tweeting with #MakeIt and #OFFF16 or in the comments below.
Until then, hasta pronto OFFF… looking forward to next year!
Thx Barcelona for some really nice and creative days at OFFF festival @OFFFest@AdobeUK@AKUsepp@iammrcup#OFFF16pic.twitter.com/74PgIOZf4L
— urbanshit (@urbanshit) May 29, 2016
