9 Best Practices For Making Experience Your Business

Make no mistake: Reorganizing around CX is a companywide endeavor that includes chiefs of marketing, customer, technology, and digital. These leaders shared with CMO.com what that entails.

Consumers want more than just products and services. They want experiences. For many organizations, regardless of industry, reorganizing around this mandate is at the top of the agenda. And make no mistake: This is a companywide endeavor that includes chiefs of marketing, customer, technology, digital, and more.

CMO.com asked these leaders to share their best practices for making experience their business. View the slide show, below, for what they told us, or click here to view it on SlideShare.