Shoot, Edit, Share: Unveiling Project Rush at VidCon 2018
by Adobe UK Team
Posted on 06-19-2018
Video rules the internet. From dance battles to vlogs to cat videos to tutorials on any topic imaginable, we eat, sleep, and breathe online content. And that content? It’s got to look good.
So while video has become an inherent part of how we tell and share our stories on the internet, the tools that power online content creation haven’t always been so easy to use or learn. That’s why we’ve been stealthily working behind the scenes to create a new tool that reimagines how you create and share online video.
Today, we’re excited to unveil Project Rush for the first time. Available later this year, Project Rush is the first all-in-one, cross-device video editing app that makes creating and sharing online content easier than ever. This integrated desktop and mobile solution automatically syncs all your projects to the cloud allowing you to work anywhere, on any device.
Harnessing the advanced power of Adobe Creative Cloud apps like Premiere Pro and After Effects (you’ve seen them used in Hollywood on “Deadpool,” “Atlanta,” and “Stranger Things 2”), Project Rush delivers a streamlined and intuitive user experience. Simplified editing, colour, audio, and titling are at your fingertips, while Adobe Stock integration and editable Motion Graphics templates allow you to get up-and-running quickly, and for endless ways to customize projects. Project Rush’s direct sharing functionality — optimized across all your favourite channels — makes it possible to share on social even faster. Check out this blog post for more details.
Headed to VidCon US 2018? Come and see Project Rush IRL
Adobe will be sneak previewing Project Rush at VidCon US, the conference for those who love and make online video. Get the very first look at the new tool in action during a product demo session with Maya Washington, also known as Shameless Maya, on June 23 starting at 11:30 a.m. in Room 260.
Throughout the show, Adobe will be showcasing how Creative Cloud video tools such as Premiere Pro, After Effects, and Audition help creators take their videos to the next level through a series of product workshops and panels:
- Crash Course: Creating Content with Adobe Creative Cloud: June 21, 11:30-12:30 p.m., Room 260
- Create Videos that Actually Grab Attention (with Project Rush): June 22, 1:00-2:00 p.m., Room 260
- Colour Makes Your Content POP with Premiere Pro: June 22, 4:00-5:00 p.m., Room 255
- Up Your Graphics Game with Premiere Pro: June 23, 1:00-2:00 p.m., Room 255
While you’re there, swing by with your squad for snaps and swag. Unleash your creativity together in our photo booth on the Community Floor (#1401) and walk away with new gear plus inspiration to be you. #AdoBeYou
If you can’t make it out to VidCon US this year, no sweat. We’ll be streaming interviews with top creators on FacebookLive throughout VidCon US, including the Gregory Brothers of schmoyoho and Laurie Shannon of The Icing Artist. Stay tuned to the Adobe Premiere Pro Facebook page to watch live
Topics: Creativity, Creative Business, UK, UK Exclusive, Creative EMEA