Unveiling Adobe Commerce Cloud at Adobe Summit 2019

by Jason Woosley

posted on 03-26-2019

At Adobe Summit this week, we shared how we’re continuing to execute on our vision and strategy to empower companies of all sizes with the capabilities to make every brand interaction personal and every experience shoppable through the integration of Magento into Adobe Experience Cloud.

Digital commerce is emerging as the preferred channel for businesses across industries — from apparel and consumer packaged goods to publishing and education to healthcare and insurance and to wholesale and manufacturing. The common challenge for all is owning the digital customer journey in an increasingly fragmented, complex and rapidly changing world. By applying real-time insights to optimize every step of a customer’s journey — from discover to try, buy, use and renew — companies can optimize and run their entire business based on how customer experiences evolve and realize the full potential of their customer-centric business transformation.

Introducing Adobe Commerce Cloud

To help companies harness this incredible opportunity, we’re excited to announce the availability of Adobe Commerce Cloud. Now a core part of Adobe Experience Cloud, Adobe Commerce Cloud (built on Magento Commerce) deeply integrates with Adobe Analytics Cloud, Adobe Marketing Cloud and Adobe Advertising Cloud. Tailored to the needs of global B2C and B2B companies to support multiple brands, sites and countries and to orchestrate commerce across every channel, Adobe Commerce Cloud provides a highly customizable and scalable end-to-end platform to manage, personalize and optimize the commerce experience across every touchpoint.

Enterprises will now be able to take advantage of:

Magento Commerce Pro is now a product under Adobe Commerce Cloud, aimed at brands looking to deliver a differentiated commerce experience and reach new markets on an aggressive timeline at superior value. Magento Commerce is the most flexible and extensible cloud commerce suite in the industry incorporating digital commerce, order management, business intelligence and shipping.

Learn more about Adobe Commerce Cloud. And for more on commerce best practices enabled by Magento Commerce, please join us for the “Experience Driven Commerce with Magento” track at Adobe Summit.

Topics: News, Adobe Summit, Corporate Marketer, Digital Transformation

Products: Magento Commerce