The 2019 State Of Travel & Hospitality

Research shows people are willing to pay more for standout experiences. In the world of travel and hospitality, that takes on double meaning, and it begins long before travelers stuff their suitcases and hit the road for a real-life experience—with a variety of digital devices in tow, of course.

The 2019 State Of Travel & Hospitality

by CMO.com Staff

Posted on 05-01-2019

Research shows people are willing to pay more for standout experiences. In the world of travel and hospitality, that takes on double meaning, and it begins long before travelers stuff their suitcases and hit the road—with a variety of digital devices in tow, of course. For marketers, the opportunity to assist travelers at each leg of their journeys, across touch points, platforms, and channels, and in a way that’s personal, memorable, and real-time, is vast. 

With summer getting close, we decided it was a good time to dive into the latest T&H trends. Among our articles: new ways technology is enhancing the travel experience, evolving consumer behaviors and expectations, and brands that embody what it means to memorably connect to customers.

Topics: Insights & Inspiration, Experience Cloud, Trends & Research, Digital Transformation, CMO by Adobe

Products: Experience Manager, Experience Cloud