Shoot the Stock Out of It – Tips for a Versatile Photoshoot

by Kirsten Harris

posted on 05-15-2019

When you invest time and money setting up a stock photo shoot, you should make the most of the available opportunity. It’s a good idea to capture content featuring themes, which are always in demand by stock buyers such as lifestyle, fitness, and technology.

Image source: Mat Hayward / Adobe Stock.

But what about the current Visual Trends promoted by Adobe Stock that extend beyond your standard lifestyle imagery? Watch Mat Hayward, Adobe Stock evangelist and an avid contributor himself, share how to move beyond your comfort zone by allowing you to look over his shoulder on a photo shoot in and around the Adobe Seattle office — which incorporates the visual trends Disruptive Expression and Creative Democracy.

If you’re ready to produce content that meets the cutting-edge creative trends that stock buyers are looking, here are our key tips for how to incorporate these into any photoshoot you have planned.

1. Cast diverse models

Whether you’re hiring professional models or recruiting family or friends, keep in mind that buyers are looking for images that feel authentic. Whenever you are shooting, aim to capture real people having real interactions.

Decide on themes for the shoot and how many models you need. Consider diversity in terms of age, gender identity, body types and shapes, ethnicities, religious beliefs, as well as a range of physical abilities. Before the shoot, brief your models on the themes and the different outfits to bring. Remind them that their clothes and shoes should be clean of any logos.

Image source: Mat Hayward / Adobe Stock.

2. Scout the location

Decide on a location that gives you plenty of possibilities. Does your work offer the opportunity for a weekend shoot? Do you know someone who can provide access to a small business, like a coffee shop? Does a friend own an interesting home with plenty of light? Take advantage of the connections you have, while also keeping an eye out for opportunities around you. Public areas like parks and farmers’ markets provide additional locations to maximize your investment.

Image source: Mat Hayward / Adobe Stock.

3. Make a shot list

Get inspired by the themes, colors, and compositions in the curated galleries for the Visual Trends, and think about opportunities in which you can create content that matches these trends. Write down a shot list with a description of the photos you intend to capture and rough timelines. Organize the props that you’ll need. If other opportunities present themselves on the day of the shoot, by all means, deviate from the list, but going in with a plan can help to keep you on track throughout the day.

Image source: Mat Hayward / Adobe Stock.

Additional tips for the shoot

Image source: Mat Hayward / Adobe Stock.

Ready to sell your images and videos to a worldwide audience? Upload and submit your content today to the Adobe Stock Contributor Portal!

Topics: Creativity, Design

Products: Stock