The 2019 State Of Advertising
The advertising landscape is evolving at an accelerated pace.
Posted on 08-17-2019
The advertising industry stands still for no one.
Emerging technologies such as voice, augmented reality, and virtual reality are giving advertisers new forms of creative expression. Artificial intelligence and machine learning are helping advertisers better forecast, create, and deliver high-performing and connected advertising experiences. And channels like mobile, social media, connected TV, and video continue to see increased consumption.
For our September 2019 collection, we’re focusing on the changing advertising landscape. Read on for coverage of the challenges, opportunities, and trends to expect in the year ahead—and beyond.
Topics: CMO by Adobe