Hack the Huddle with Adobe Analytics

Football season is here. Back are the days of tailgating, face painting, and refreshing fantasy football scores every five minutes to keep that obsession at bay (what obsession?).

This season, Adobe Analytics is getting in the gridiron game, and we’ve launched ‘Hack the Huddle’ to help you get smarter about football data.

The full power of Adobe Analytics, coupled with real-time, up-to-the-minute data from Sportradar will help give you a boost in fantasy football. And it’s so simple that anyone can use it.

If you play daily fantasy, you know that algorithms and professionals have made it harder to win. At Adobe, we are all for the democratization of data, so we’re opening up our market-leading analytics solution to help you stay on top of all things pro football this Fall.

We encourage the use of PEDs—performance-enhancing data—to build and maintain your winning teams, which you’ll find in Adobe Analytics. Get a one-up with our insights and visualize game-changing data.

Hack the Huddle and win signed memorabilia

Not only can you use those insights to manage your own fantasy teams, but we’re giving you a chance to win autographed memorabilia throughout the season by participating in our Hack the Huddle contests. And unlike the leagues that require lots of time for roster management, our contests are hassle free and easy to play.

Our four weekly competitions won’t be your traditional fantasy experience. You’ll get a chance to build a dream team—free of salary caps and other limitations—and lock in your picks to compete in the Sunday games for that week. Players receive points similar to the typical fantasy scoring system. Track results after games and see how your team stacked up against the rest.

When are the different contests? And what can I win?

Week 2 (September 10-15) — Signed Patrick Mahomes replica helmet

Week 6 (October 8-13) — Signed Brett Favre/Aaron Rodgers football

Week 10 (November 5-10) — Signed Peyton Manning replica helmet

Week 14 (December 3-8) — Signed Drew Brees football

Here’s what you’ll have to do:

  1. Make your picks and submit a team before 11:30pm PT on the Saturday of that week.
  2. Follow Adobe Experience Cloud on Twitter.
  3. Tweet about your experience at least once using #AdobeAnalytics and #contest between Tuesday and 11:59pm PT on the Saturday of that week.
  4. Cheer on your team! The person whose team earns the highest amount of points from that Sunday’s games wins!

Hut, hut, HIKE! Learn more once you get inside Adobe Analytics, and check back there throughout the season—get started here.