Adobe Express: Growing partner ecosystem, boosting business reach and user engagement
As content consumption is exploding, so is the demand placed on enterprises around the world. To meet this ever-increasing demand and stand out from the crowd, businesses of all sizes need to break out of complex, costly, and disjointed content creation workflows.
This is where Adobe Express — the quick and easy create-anything app — comes in: Marketing, HR, and sales teams (no matter their resources) can use it to express themselves with greater efficiency and without constraint. And it’s getting faster, easier, and more powerful all the time, enabling teams to create professional-looking, on-brand content at scale and get campaigns to market faster. Over the last few years, Adobe Express has also turned into a modular, extensible, and open platform that unlocks even more capabilities and creative features for its users.
To that end, we have been partnering with global industry leaders to build a continually growing ecosystem of Adobe Express integrations and add-ons across a wide range of platforms — meeting more users where they work everyday. By seamlessly integrating with your favorite applications and familiar workflows, and by extending the built-in functionality with more than 150 add-ons, Adobe Express ensures that wherever and however you want to work, you have access to powerful and intuitive content creation tools. Let’s take a look at how Adobe Express’s broad partner ecosystem can complement your content creation workflows.
Work where you want with Adobe Express integrations
Whether you want to access the full editing and AI capabilities of the Adobe Express editor or complete design tasks like generating an image from a simple text prompt or editing a photo — contextual, streamlined tools are embedded directly into many apps and websites you already use daily. Create designs without interrupting your workflow, for a faster, more intuitive editing experience.
Adobe application integrations:
- Acrobat: Edit your image or replace it with an AI-generated one by using Adobe Express’s capabilities directly within Acrobat, making document creation more dynamic and visually appealing.
- Adobe Experience Manager Assets: Use Adobe Express inside AEM to edit your assets, streamlining your workflow and ensuring consistency across projects.
- Creative Cloud Desktop: Benefit from AI-powered image generation and editing tools that enhance your creative capabilities across Adobe’s powerful suite.
- Bridge: You can now use Adobe Express Quick Actions to effortlessly perform popular image and video edits in just a few clicks.
New third-party integrations:
Box: Adobe Express for Box brings Adobe's powerful suite of image editing capabilities and AI directly to content managed in Box. Save time and enhance productivity all while keeping content secure in the intelligent content cloud. Coming soon.
“Around 40 percent of all files stored in Box are visual content — and now anyone from beginners to experienced designers will be able to securely create and transform professionally branded content with Adobe Express and Firefly AI. Enabling Adobe Express as the default image editor for the Box Intelligent Content Management platform means our customers can bring their ideas to life faster than ever before.”
– Ketan Kittur, Vice President of Product Management, Platform and Integrations at Box, Inc
Miro: Turn concepts into visuals and execute on campaign plans using Adobe Express integrated into Miro, fostering cross-functional collaboration and creative iteration. Coming soon.
"Miro’s integration of Adobe Express is a game-changer for creative and marketing teams. This partnership brings together the best of both worlds — Adobe's unparalleled design capabilities and Miro's dynamic collaborative environment. Together, we are breaking down silos and streamlining workflows, making it easier than ever for teams to create stunning visual content and execute impactful campaigns."
– Andrew Edelman, Head of Partnerships at Miro
Slack: Collaborate seamlessly with your team while creating content using generative AI right within your Slack channels, ensuring communication and creativity go hand in hand.
ChatGPT: Quickly and easily explore and generate design templates tailored to your needs with Adobe Express GPT for ChatGPT on desktop and mobile.
Webflow: Create and edit high-quality images and visual assets with Adobe Express’s AI features and publish directly to websites built with Webflow.
HubSpot: Directly access Adobe Express within HubSpot to design, manage, and enhance visual content for marketing campaigns, enabling a cohesive workflow without switching platforms.
Google Slides & Google Classroom: Beautify Google Slides using Adobe Express, share drawings to Google Classroom and access Google Drive to upload and share, all within Adobe Express for Education.
These integrations support every step of your content creation process — whether crafting social media posts, videos, or print materials — making it easier than ever to deliver impactful content that stands out.
Adobe Express’s native integrations also let you jump-start your inspiration and boost your productivity with Adobe Firefly AI features that are designed to be commercially safe and allow you to create content with confidence. They also give you access to thousands of professionally designed templates and fonts as well as millions of royalty-free Adobe Stock photos, videos, music tracks, and design elements.
We have even more Adobe Express integrations in the pipeline, including one currently in development for Microsoft Copilot to unlock new levels of creativity and productivity for enterprise employees.
Work how you want with Adobe Express add-ons
Add-ons extend the functionality of Adobe Express and enable teams to streamline their workflow and do more in fewer tabs, making it even easier to create standout content faster.
The number of partners building custom experiences and bringing their products to millions of Adobe Express users has nearly quadrupled since last year: our thriving marketplace of innovative Adobe Express add-ons supports our partner’s users in streamlining workflows, enhancing expressiveness, and providing personalized and dynamic content creation experiences.
To encourage ideas that show commitment to helping grow our open Adobe Express ecosystem, we are supporting partners through the Adobe Fund For Design. We’re currently funding add-ons in key categories — such as importing images, optimizing designs with AI suggestions, and improving accessibility — that solve pressing problems for the broad Adobe Express user base.
Some of these partner-built add-ons are contextually presented to users within the Adobe Express workflow, so they show up where and when they are needed.
Find Adobe Express add-ons directly within the app and browse through Featured as well as use case-driven categories, including AI-powered, social media, and design elements.
Over 30 Adobe Express add-ons are focused on generative AI workflows, including:
- HeyGen AI Avatar: Instantly transform scripts into engaging videos with realistic AI avatars, perfect for dynamic storytelling in corporate communications or marketing.
- GenreX Music AI: Elevate your projects with unique, royalty-free soundtracks that enhance the emotional impact of your content.
Over 20 add-ons are focused on greater expressiveness, including:
- TikTok Symphony Assistant: Optimize your TikTok content creation process within a single platform, combining creative tools with access to a vast library of trending songs.
- Cube GPT: Struggling with content ideas? This tool provides suggestions that streamline your brainstorming process, allowing you to generate copy quickly and effectively.
Over 20 add-ons are focused on collaborative and inclusive design, empowering users to create accessible designs while supporting collaboration and efficient workflows, including:
- Dropbox, Google Drive, and OneDrive: Import and manage content stored in your preferred cloud services, facilitating a more integrated workflow.
- Accessibility Checkers: Tools like Contrast Checker and Color Blindness Simulator ensure that your designs are inclusive and accessible, allowing you to reach a broader audience.
Explore all of the available add-ons in the Adobe Express’s marketplace, which can be accessed directly in the app. Simply click on the ‘Add-ons’ navigation that’s visible in Express Home and the editor.
You can also search for add-ons by using the Adobe Express search bar on the homepage and browse add-ons based on popular search terms, specific use cases, and capabilities via Collections. That way you can quickly find add-ons that best fit your needs.
New! Mobile add-ons
We’ve also just started rolling out the ability for add-ons to show up on mobile. For example, you can now find Google Drive, Google Photos, Microsoft OneDrive and Dropbox add-ons in the mobile version of Adobe Express.
You can add and invoke these add-ons from two locations:
- In the editor, click the “+” icon to add new content, followed by “Your Stuff”. Once you’ve maximized the panel, you’ll see the add-ons at the bottom of the panel.
- In the editor, click the share icon to export content back to Google Drive, Microsoft OneDrive, or Dropbox. Just tap the icon in the share sheet to get started.
Create anything, with anyone, anywhere
As content consumption grows, so does the demand on businesses. Adobe Express helps by providing easy-to-use, professional-grade content creation tools integrated within preferred platforms and familiar workflows. Now a modular, extensible, and open platform, Adobe Express empowers businesses to streamline their content creation processes and help their users stand out in today’s crowded market.
With Adobe Express accessible through direct integration, there’s no need to disrupt or leave everyday workflows. Instead, you can transform your team’s content creation process and productivity with an experience that complements the way they already work. We continue to add powerful new integrations with industry leaders to ensure that businesses of any size can create content more easily, quickly, and effectively.
At the same time, the more than 150 add-ons available for Adobe Express further enhance the app’s capabilities, enabling anyone to find the right tools for their projects. These add-ons and integrations make content creation with Adobe Express faster and more versatile, empowering enterprise teams to effortlessly enhance and accelerate the creation of impactful, on-brand content.
Stay tuned for more news about our growing partner ecosystem at our Adobe MAX conference next week.
Regardless of whether you use Adobe Express integrations or add-ons, you can access Adobe Express right inside your desktop browser or by downloading our iOS or Android apps. Click here to get started. And for more information on how to build integrations and add-ons, head to the Adobe Express developer site.