Adobe Audience Manager

Meet the experience makers who inspire us.

Adobe Summit

Celebrating experience makers who inspire us

Adobe celebrates people and organizations who use digital experiences to solve global issues – the unsung heroes transforming lives, uplifting communities, and making our planet healthier.

03-22-2023

Image of IBM CTO Jessica Criscione.

Digital Transformation

Jessica Criscione transforms the martech stack at IBM

IBM. This iconic 110-year-old organization recently transformed their marketing technology stack around customers and their experiences.

12-07-2022

Experience Maker of the Year Victoria Xiao.

Digital Transformation

From chemical engineer to Experience Maker of the Year — Victoria Xiao follows her passion

As the digital optimization capability lead at Transurban, Victoria drove the digital transformation enabled by the adoption of the Adobe Experience Cloud suite to improve how customers engaged with one of the world’s largest toll-road operators during the pandemic.

09-28-2022

Adobe Experience Maker Awards graphic.

News

Behold the bold — announcing the 2022 Adobe Experience Maker Awards winners

The Adobe Experience Maker Awards recognize and celebrate innovative, bold, and impactful achievements as customer experience drives digital transformation across industries and around the world.

06-24-2022

Experience Maker Matt Harker.

Digital Transformation

Matt Harker balances privacy with personalization at scale for Walgreens Boots Alliance

Matt Harker, VP of Global Marketing Strategy and Transformation at Walgreens Boots Alliance, shares his advice for all on the journey to personalized experiences at scale in industries as highly regulated as healthcare.

12-14-2021

Abstract illustration with IDC logo in center.

News

Adobe named a leader in IDC MarketScape: Worldwide Customer Data Platforms Focused on Front Office Users 2021-2022 Vendor Assessment

Adobe’s Customer Data Platform (CDP), called Real-Time CDP, was evaluated based on 100+ criteria as well as overall product offering, strategy and market presence.

12-14-2021

Gartner logo with abstract art.

Digital Transformation

Adobe Advertising Cloud named a Leader in Gartner’s 2021 Magic Quadrant for Ad Tech

Adobe Advertising Cloud is named a Leader in the 2021 Gartner Magic Quadrant for Ad Tech

11-01-2021

Meet the Experience Makers.

Customer Stories

How thinking like an entrepreneur helped Taki Tsaklanos of Bose pivot like a startup

When shoppers could no longer try on Frames in stores due to COVID-19, the Bose customer experience team recognized the need to pivot.

08-24-2021

Photograph of two kangaroos in the wilderness.

Customer Stories

South Australian Tourism Commission boosts local tourism with a personalised customer journey

South Australian Tourism Commission promotes South Australia as a tourism destination to travelers across Australia and around the world with help from Adobe Experience Cloud.

08-19-2021

0

Digital Transformation

Shining a Spotlight on the 2021 Adobe Experience Maker Award Winners

Adobe announces the 2021 Adobe Experience Maker Awards winners.

06-25-2021

Familyl walking next to a Mitsubishi Outlander car.

Customer Stories

Isobar helps Mitsubishi Motors Australia drive a new car-buying journey

Mitsubishi Motors Australia developed a digital transformation roadmap built around data to get customers excited about buying.

05-20-2021

AIDA Cruises

Customer Stories

Bon Voyage! Embarking on journeys that guests love

AIDA Cruises brings travelers’ dreams to life with digital marketing focused on nurturing trust, active listening, and meaningful interactions.

05-07-2021

Load more articles