Adobe Campaign

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Adobe Summit

Recognize the remarkable — announcing the 2024 Adobe Experience Maker Awards winners

Congratulations to the winners for the 2024 #AdobeExperienceMakerAwards. Each one is a remarkable and visionary leader. They all delivered amazing customer experiences, created measurable business growth, and set bold new standards for their organizations and industries.

03-26-2024

Image of a cell phone screen with the AU Small Finance Bank Limited

Customer Stories

AU Small Finance Bank goes big with Adobe Experience Cloud

As part of its plan to obtain a universal banking license in 2022 so it can compete with India’s larger banks, AU Small Finance Bank turned to Adobe Experience Cloud to power its growth through smart digital marketing.

07-14-2022

Adobe Experience Maker Awards graphic.

News

Behold the bold — announcing the 2022 Adobe Experience Maker Awards winners

The Adobe Experience Maker Awards recognize and celebrate innovative, bold, and impactful achievements as customer experience drives digital transformation across industries and around the world.

06-24-2022

Young woman working business online using laptop.

Insights & Inspiration

How Cru brought its global marketing under a single umbrella

With Adobe Campaign and Adobe Experience Manager, Cru unifies its digital marketing and websites under a single umbrella, improving privacy and security of its audience data.

01-24-2022

Woman hand using smartphone and show technology icon social media.

Trends & Research

Use social as the centerpiece of your cross-channel marketing

Leverage social data to make other marketing messages more relevant. Use data from other channels to improve your social media interactions. Integrate social metrics into your cross-channel reporting.

12-22-2021

Experience Maker Matt Harker.

Digital Transformation

Matt Harker balances privacy with personalization at scale for Walgreens Boots Alliance

Matt Harker, VP of Global Marketing Strategy and Transformation at Walgreens Boots Alliance, shares his advice for all on the journey to personalized experiences at scale in industries as highly regulated as healthcare.

12-14-2021

Woman on workplace taking information from iPod.

Digital Transformation

Scalable personalization: Bringing equitable government services to more citizens

This article is about how scalable personalized digital capabilities for government services, are the pathway to providing equitable experiences and ultimately advancing social equity for all citizens.

12-03-2021

Experience Maker Josh Kittner.

Digital Transformation

The American Red Cross: Disaster relief driven by Digital Experiences

Dig into the digital strategy of the American Red Cross, 2021 winner of the Adobe Experience Maker Changemaker Award for revolutionizing the customer experience to drive social impact.

10-19-2021

Digital image of man pushing on digital button.

Digital Transformation

Adobe announces major milestone in the adoption of AI-powered capabilities in Adobe Experience Cloud

We’re excited that over 80% of Adobe Experience Cloud customers now rely on AI-powered capabilities to drive their digital modernization.

09-20-2021

LOT airplane flying in the sky above snowy mountains.

Customer Stories

How LOT improved its customer journey and created an additional revenue stream using digital marketing technology

How Polish airline LOT improved its customer journey and created an additional revenue stream using Adobe Experience Cloud.

09-14-2021

Ford car

Customer Stories

Shifting Gears: How Ford’s digital-first approach put customers in the driving seat during lockdown

Something that really resonated with me from this year’s Adobe Summit, was the number of customers sharing how the COVID-19 pandemic had accelerated their digital ...

09-01-2021

Meet the Experience Makers.

Customer Stories

How thinking like an entrepreneur helped Taki Tsaklanos of Bose pivot like a startup

When shoppers could no longer try on Frames in stores due to COVID-19, the Bose customer experience team recognized the need to pivot.

08-24-2021

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