Adobe.com is “customer zero” for LLM discoverability
Generative AI and large language models (LLMs) are transforming how consumers discover and interact with brands, shifting from traditional SEO-driven web traffic to AI-powered conversational interfaces. Adobe has developed an LLM optimization tool to ensure brand visibility and authority in this evolving landscape.
10-14-2025
Why Adobe Firefly is a great, free AI art generator for beginners
New to Adobe Firefly? This beginner-friendly guide explains why Firefly is perfect for newcomers—thanks to its intuitive interface and easy-to-use features that make creative projects simple and fun.
09-05-2025
Firefly adds new video capabilities, industry leading AI models, and Generate Sound Effects feature
Adobe expands Firefly generative AI with new video tools, custom sound effects, and broader access to partner video models.
07-17-2025
Adobe showcases the future of creativity, marketing and AI at Cannes Lions 2025
At this year’s Cannes Lions International Festival of Creativity, Adobe is spotlighting how this powerful combination is transforming the way we work, create, and tell stories
06-17-2025
Photoshop arrives on Android
Today Adobe is excited to bring Photoshop to Android to empower more mobile creators to bring their ideas to life with creative freedom, anytime and anywhere.
06-03-2025
How Adobe is supercharging government productivity
For decades, Adobe has helped organizations — from governments and large enterprises to small businesses and entrepreneurs — accelerate productivity, improve efficiency, and power integrated digital experiences
05-08-2025
Our vision for accelerating creativity and productivity with agentic AI
Adobe is sharing its vision for AI agents that will help people scale their impact across applications like Acrobat, Adobe Express, Photoshop, and Premiere Pro.
04-09-2025
Adobe inspires TED2025 attendees to dream bigger in a new era of human potential
Adobe is partnering with TED for the second year as the Strategic Design Partner at TED2025, themed "Humanity Reimagined." The collaboration highlights the intersection of creativity, technology, and AI. Adobe is showcasing AI-powered tools like Firefly, Acrobat, and Express, which enhance human creativity and productivity. A key feature is the "Creative Types Shape the Future" quiz, powered by Firefly, which identifies users' creative potential and allows personalization of graphic avatars. Adobe's Reimagination Lounge at the conference offers interactive exhibits to inspire, engage, and teach attendees about AI and creativity. Additionally, a panel discussion will explore the role of AI in augmenting human creativity and ethical considerations in technology.
04-08-2025
Adobe and Warriors celebrate Bay Area artists with second Homegrown Series at Chase Center
For the second straight year, Adobe has partnered with the Golden State Warriors to present the Homegrown Series.
04-02-2025
Adobe Summit Sneaks showcase how AI agents can reshape marketing workflows
Adobe Summit Sneaks showcases forward-looking innovations that come directly from Adobe employees, with a focus this year on how AI agents will define the new era of Customer Experience Orchestration
03-20-2025
Adobe Analytics: Traffic to U.S. retail websites from Generative AI sources jumps 1,200 percent
Adobe issued its first report profiling trends in Generative AI-powered chat interfaces showing a significant surge to U.S. websites from generative AI sources based on new Adobe Analytics data and a companion survey of over 5,000 U.S. respondents.
03-17-2025
Adobe and Microsoft strengthen partnership to empower marketing teams and accelerate business outcomes
Blog highlights the value of Adobe x Microsoft partnership. It includes the latest product innovation with Microsoft - Adobe Marketing Agent and Federated Audience Composition with Microsoft Fabric. The blog is expected to create buzz among customers at Microsoft Ignite(11-19 - 11/21). The customers can be identified for private preview for Adobe Marketing Agent.
11-19-2024