Responsibility

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Adobe Life

Meet the Changemakers: Scott Gruer

Our Community Impact Teams (CIT) make up a worldwide network of employees at every level who volunteer their time to coordinate fundraising and volunteering with local nonprofit partners to create change around Adobe offices., We’re excited to spotlight one of our incredible employees, Scott Gruer, a Senior Solutions Consultant based in Singapore, who is bringing his unique vision to his role as a CIT Lead

01-17-2025

decotora By 夏 若林.

News

An artist’s style is precious — Let’s protect it

Adobe has been advocating for a federal anti-impersonation right that helps protect creators against bad actors who use an AI model to impersonate their style for commercial gain. And so we’re encouraged by the momentum around thoughtful legislative solutions like Rep. Darrell Issa’s Preventing Abuse of Digital Replicas Act (PADRA), which was introduced in the House this week.

12-20-2024

Group of people participating in Giving Tuesday.

Non-profits

The spirit of giving at Adobe

Today, as the world celebrates Giving Tuesday, we're proud to share how we’re leveraging the very best of Adobe—our people, innovative products, and creative heritage—to empower nonprofits globally with the tools, resources, and support they need to accelerate their missions and maximize their impact.

12-03-2024

Sign your work with Content Credentials.

Adobe MAX

Introducing Adobe Content Authenticity: A free web app to help creators protect their work, gain attribution and build trust

Adobe is excited to announce a new free web app, Adobe Content Authenticity, which is designed to help creators protect and gain proper attribution for their work with Content Credentials.

10-08-2024

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UK Exclusive

Bridging the digital and creative divide with the launch of the Adobe UK Community Fund

Adobe launches Adobe Community Fund in the UK in partnership with London Community Foundation and Berkshire Community Foundation

10-02-2024

Image of woman surrounded by color create with Generative AI.

Trends & Research

Navigating the age of content abundance: A double-edged sword

Generative AI holds great promise for enterprise content creation, but it can be a double-edged sword if creative and marketing leaders don’t deploy it thoughtfully.

10-01-2024

Firefly generated image of a hot airbaloon floating over a city.

News

Adobe’s EU AI Pact pledges: Driving responsible innovation and transparency in an AI-powered world

Adobe outlines our commitments to the EU AI Pact, which aims to ensure AI systems used in the EU are developed and deployed responsibly. Throughout our four-decade history, Adobe has been committed to responsible innovation, and we believe that by working together with global governments, we can establish guardrails that allow AI innovation to thrive in the right way for everyone. One of the most critical guardrails is ensuring we have the right tools and policies to combat harmful deepfakes and deceptive digital content. Now more than ever, we need a global technological standard that provides transparency around digital content and builds trust online. That is why, in addition to the core commitments, Adobe pledges to continue to lead efforts to bring more transparency to digital content, building on our work through the Content Authenticity Initiative, and calling on government to drive adoption of a technological standard across the entire content ecosystem.

09-25-2024

A person smiling at the camera: Election 2024.

Responsibility

Authenticity in the age of AI: Growing Content Credentials momentum across social media platforms, AI companies and rising consumer awareness

We are in a boom time for viral deepfakes. From celebrities to presidential candidates, manipulated images – and allegations of such – are becoming ubiquitous, which is escalating concerns and misunderstandings over the authenticity and trustworthiness of all digital content. As the U.S. election approaches, the risk of high stakes deepfakes to spread rapidly and sway public opinion underscores the urgent need for adoption of tools that make it easy for consumers to critically evaluate the content they encounter online. In addition, promoting media literacy is essential to help people recognize the existence (and dangers) of deepfakes and effectively use these tools to avoid being misled.

09-18-2024

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Adobe Life

Adobe champions creativity to empower underrepresented students with tech and skills

Through our partnerships with minority-serving institutions (MSIs) and career readiness nonprofits, Adobe and Adobe Foundation have together championed diversity in the tech and creative industries by boldly tackling educational inequities and fostering holistic, long-term collaborations to democratize digital literacy.

09-18-2024

Collage of headshots of Adobe employees.

Adobe Life

Adobe for all week 2024 — Unleashing the power of our collective belonging

This week, we are thrilled to bring our community together to celebrate our annual Adobe for All Week — a time dedicated to honoring the diverse tapestry of perspectives that make Adobe an exceptional place to work and fuel the innovations that propel our company, industry, and ultimately, our world, forward.

09-18-2024

Group from Adobe organizations for National Nonprofit Day.

Responsibility

Adobe Express empowers organizations for National Nonprofit Day

Blog highlighting how Express is enabling nonprofits to create positive change

08-15-2024

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News

Updating Adobe’s Terms of Use

Updating Adobe’s Terms of Use

06-10-2024

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