We know — it’s hard to take time away from work. So a conference has to be really worthwhile to justify the days out of the office. We think it’s worth your time to get out of the (home) office and away from your desk for a few solid days of event time. Why does attending a creative conference matter more than you think?
Here are the top five reasons:
- The experience. Attending any conference in person or even hybrid (such as Adobe MAX — The Creativity Conference or Adobe Summit, our Digital Experience event) provides an impactful experience that you can’t achieve by reading articles or watching a video. How many times do we think we’re going to read that article, but never get around to it?
- The top talent. Whether it’s the marketing talent at Adobe Summit or the creators at Adobe MAX, both events bring together thousands of speakers, thought leaders, and experts who will share the latest trends and solutions. You’ll never find this many people worth listening to in one place.
- The inspiration. When it comes to innovation of thought and innovation of action, these events are the place. Everybody attending is focused — everyone taking the same time away from work as you are — on how best to create content, provide amazing customer experiences, and essentially do their jobs better.

