NVIDIA Studio supercharges creative workflows at Adobe MAX 2021

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Header Image created by Anna Natter.

NVIDIA Studio is heading to virtual Adobe MAX, the premiere conference for creativity, to enlighten artists and creators on how to supercharge their workflows. It all kicks-off on Tuesday, October 26.

The first of many ways Adobe MAX goers can interact with NVIDIA is in the Creating Marbles RTX with Substance 3D and NVIDIA Omniverse session, live Oct. 26 from 10:30-11:00 AM PT.

NVIDIA lead environment artist Jacob Norris will offer a behind-the-scenes look on how NVIDIA artists created the Marbles RTX playable demo in less than two months. Explore the team’s use of Substance 3D Painter features, and get NVIDIA Omniverse tips for creating interactive mini-games and achieving real-time hyperrealism.

Next up are three new on-demand tutorial videos, debuting at Adobe MAX:

There will also be a major opportunity to share the love. NVIDIA Studio has teamed up with P.S. ARTS, a non-profit organization dedicated to advancing equity and opportunity for children, by providing arts education in public schools and communities. During MAX, for every click on the Studio sponsor page throughout the show, a $1 contribution (up to $25k) will be made to P.S. ARTS on your behalf.

And, like years past, NVIDIA Studio will participate in the Adobe MAX game giveaway. Stay tuned on how to win exciting prizes from NVIDIA and Adobe.

Register today to participate in all the Studio goodness.

Creativity accelerated

Adobe, through Creative Cloud and Substance 3D apps and services, enable creators to make anything imaginable, whenever and wherever they’re inspired. The apps pair incredibly well with NVIDIA Studio.

NVIDIA Studio is a platform built for creatives, including millions of Adobe users, that help them create in record time with:

Both the NVIDIA Omniverse platform and NVIDIA Canvas apps have benefits that are unique for Adobe users.

Omniverse is an immersive and connected shared virtual world where artists create one-of-a-kind digital scenes together. Adobe and NVIDIA are collaborating on a Substance 3D plugin that will unlock new material editing abilities. Artists and creators will be able to work directly with Substance Materials either sourced from the Substance 3D Asset platform or created in Substance 3D applications, creating a more seamless 3D workflow, coming soon.

Concept artists can use the AI painting app, NVIDIA Canvas, to iterate on concepts quickly. Within minutes, artists can flesh out their ideas and experiment with different styles, then export their results to Photoshop for a high quality paint over.

Beyond the NVIDIA apps, 18 Adobe creative apps and counting — including Photoshop and Premiere Pro — are GPU-accelerated. Having a graphics card unlocks significant performance boosts while creating content. Those sped-up workflows can free artists to experiment, finish more projects or complete projects quicker — after all, time is money.

Powering creativity

With apps that touch on workflows from photography and graphic design to 3D animation and 8K video editing, finding and selecting the right system can be intimidating. Here are a few suggestions that match workflows with the power needed to unlock the ultimate creativity.

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Professional photographers can use the Raw Details tool in Lightroom that uses AI to sharpen and improve image quality, running up to 5x faster on NVIDIA GPUs. Or boost lower-resolution images with Super Resolution, available in Camera Raw and Lightroom, intelligently enlarging photos while maintaining clean edges and preserving important details.

Graphic designers can use the GPU-accelerated canvas in Illustrator that enables panning and zooming in and out of complex vector graphics smoothly and interactively.

These AI-assisted automation tools run smoothly on the HP Envy 15, an NVIDIA Studio laptop powered by the GeForce RTX 3050 Ti GPU.

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Video editors in Premiere Pro have access to GPU-accelerated decode (NVDEC) to enable smooth playback of high-resolution videos, fast. The built-in NVIDIA Encoder (NVENC) exports final projects to H.264 in no time. There’s even an AI Auto Reframe feature that automatically, intelligently tracks objects and crops landscape video to social media-friendly aspect ratios, saving even more time.

Substance 3D users will see immediate benefits as GPU-acceleration speeds up material creation. Substance 3D Painter and Designer render textures faster and have smoother viewports (think 3D canvas) for faster editing. And in Substance 3D Stager, interactive ray tracing helps remove guesswork by rendering accurate lighting and shadows, plus faster exports too.

Aspiring broadcasters can game and stream seamlessly thanks to the dedicated GPU-based encoder (NVENC) in apps like OBS Studio, Streamlabs, XSplit and more. Fun fact, there’s an NVIDIA Broadcast app that uses AI to remove sound and implement virtual backgrounds while streaming, exclusive to NVIDIA GPUs.

The Dell XPS 17 features GeForce RTX 3060 graphics. For additional horsepower, to run these advanced features with ease, creators can consider the just-announced ASUS ProArt Studiobook 16 and Studiobook Pro 16 OLED laptops with a GeForce RTX 3070 GPU and the built-in ASUS Dial for rotary control.

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The most demanding, graphics-intense workflows need systems that can push as many pixels as possible. Simply put, a more powerful GPU, with more VRAM can be the difference between editing 8K video in real-time or watching the timeline screech to a halt.

The HP ZBook Studio G8 comes equipped with some of the most powerful GPUs in the world to get the job done. And creators who want to take power into their own hands can choose a desktop with the state-of-the-art GeForce RTX 3090 from one of many system builders found in the Studio Shop.

NVIDIA Studio products are hand-picked for their performance, with exclusive apps, features and functionality to ensure they are great for creators, so you don’t have to worry.

Explore the full lineup of NVIDIA Studio laptops and desktops available to discover how to create at the speed of your imagination here.

This post is sponsored by NVIDIA Studio.