Adam Justis

Adam Justis is the Director of Product Marketing for Adobe Experience Cloud.

Beyond CRM: Why CXM Positions Enterprises for Customer Success

Adobe Summit

Beyond CRM: Why CXM Positions Enterprises for Customer Success

In today’s expe­ri­ence-dri­ven land­scape, CRM sim­ply isn’t enough to sat­is­fy cus­tomer needs.

05-16-2019

Beyond CRM: Why CXM Positions Enterprises for Customer Success

Digital Transformation

Beyond CRM: Why CXM Positions Enterprises for Customer Success

CRM technology can be useful to bolster sales, force efficiency, and track leads, but companies that see it as an all-encompassing tool to create their ...

03-22-2019