Maria Saltz

Maria Saltz is a senior manager of social media analytics at Adobe. She has more than 15 years of experience in managing digital analytics programs, including social measurement, web analytics, testing, and optimization. Currently, Saltz is leading efforts to scale social measurement across Adobe, establishing measurement framework, driving definition of KPIs, and enabling data-driven decisions across the business. Saltz holds a BBA in Information Systems and Quantitative Analysis from the University of Cincinnati and an MS in Engineering Economic Systems and Operations Research from Stanford University.