Adobe Stock is making video more accessible and affordable

Credit: Adobe Stock / Frank Rohde.

Video is everywhere, from social media posts to websites, commercial ads to training materials, presentation decks to corporate sizzle reels. Big brands, small-to-midsize businesses, social influencers, and content creators of all types are using more and more video to promote their products, services, and ideas. And that is all because consumers are demanding it.

According to recent studies, people watch an average of 16 hours of online video per week — a 52 percent increase in the last two years. Also, 86 percent of people say they would like to see more video from brands. In this golden age of video, content creators who produce video are busier than ever. Since video production can be so expensive and time-consuming, it’s no surprise that they are using more and more high-quality stock video in their campaigns.

Introducing HD videos priced as low as £5.75 inclusive of VAT — an 80 percent + savings — in multi-asset plans

Given the unprecedented demand for video, we are excited to announce that as of today, Adobe Stock is making video easier for everyone to access and afford. We are adding HD video to most of our multi-asset plans — all with no increase in plan pricing. Now more than ever, Adobe Stock will be the best choice for creators who want to lower costs, save time, and simplify licensing.

Save big on stock video

First, we know that stock video can be expensive, so we wanted to reimagine our plans to lower costs. Creatives and teams that need video at a great price, plus the flexibility to access multiple asset types, can now choose from several options: our all-new 25 assets/month plan as well as our updated 40-, 350-, and 750 assets/month plans that offer video at a more than 80 percent savings over purchasing on demand.

All plans are credit-based, and they enable you to access our complete collection of over 200 million high-quality, royalty-free assets for all your creative projects. These include over 20 million HD videos that come with enhanced licenses, meaning that you can use them for any commercial purpose from digital to broadcast. Additionally, customers will save 20 percent on 4K video, premium assets, and extended licenses.

Get more done in less time

Adobe Stock is designed to save you time in your creative workflows. It takes a lot more time to search through videos and audio tracks than it does to search through still images, so we have introduced advanced search features, powered by Adobe Sensei AI technology, to speed up the process. For example, advanced Adobe Stock video filters help you quickly refine your search based on shot angle and shot size. The recent addition of “Find Similar audio” option enables you to sift through the entire Adobe Stock music library to find tracks that have a similar sound to one you like.

Since Adobe Stock is integrated into your favorite Adobe Creative Cloud apps, you can create without interruption and get projects out the door faster.

Count on hassle-free licensing

With one plan and one straightforward Enhanced License for footage, get access to all commercial uses from digital to broadcast. Focus on your creativity, not licensing details.

Adobe Stock offers everything you need for video production for social, corporate, advertising to broadcast: videos, titles and motion graphics, and music, plus images, illustrations, vectors, and templates, for all your everyday projects.

Go further with the most comprehensive solution for video production

Adobe offers the complete end to end functionality for video production with industry-leading creative software, including Premiere Pro and After Effects video editing products, a leading cloud-based video collaboration platform in Frame.io and the most comprehensive marketplace of stock assets with Adobe Stock, all in one place empowering creativity for all.

Multi-asset plans for individuals are available for purchase online or by phone, and plans for businesses will be available soon. You can start a free trial today and get 3 free HD videos.

If you currently have a 40-asset, 350-asset, or 750-asset plan, the new benefits are already in effect. And if you have a 10-asset plan, you can upgrade to a bigger plan anytime to start accessing HD videos as well as the 20 percent discount on 4K video, extended licenses, and Premium assets.

Visit Adobe Stock to learn more about plans and pricing. Happy creating!