Firefly adds new video capabilities, industry leading AI models, and Generate Sound Effects feature

Today, we’re introducing powerful enhancements to our Firefly Video Model, including improved motion fidelity and advanced video controls that will accelerate your workflows and provide the precision and style you need to elevate your storytelling. We are also adding new generative AI partner models within Generate Video on Firefly, giving you the power to choose which model works best for your creative needs across image, video and sound.

Plus, our new workflow tools put you in control of your video's composition and style. You can now layer in custom-generated sound effects right inside the Firefly web app — and start experimenting with AI-powered avatar-led videos.

Improving the Firefly model and expanding options

Among the strengths of the Firefly Video Model is generating dynamic landscapes, from natural vistas to urban environments. The model also demonstrates remarkable capability with animal motion and behavior, atmospheric elements like weather patterns and particle effects, and both 2D and 3D animation. The Video Model’s newly improved motion fidelity means your video generations will now move more naturally, with smoother transitions and lifelike accuracy.

Let’s take a look at these new enhancements in action — the generations shown below were created with our Firefly Video Model.

Creators enjoy experimenting with different styles, so we’re continuously expanding the models we offer inside the Firefly app. Recently, we added Runway’s Gen-4 Video and Google Veo3 with Audio to Firefly Boards and Veo3 with Audio in Generate Video. And there are more partner models coming soon to the Firefly app:

• Topaz’s Image and Video Upscalers and Moonvalley’s Marey will be launching soon in Firefly Boards.
• Luma AI’s Ray 2 and Pika 2.2, which are already available in Boards, will soon be added to Generate Video.

From storyboarding to fully animated video outputs, Firefly web and mobile apps let you choose the AI model that best fits each part of your workflow, while keeping your style consistent and creative control intact.

Direct every detail with advanced video controls

Today’s release also provides you with a new level of creative precision in directing your video content. Whether you're creating for mobile, widescreen, or social, you can easily select vertical, horizontal, or square aspect ratios to match your format — no extra editing required.

We’re also introducing other powerful new features designed to save you time and elevate your creative output:

Composition Reference for Video

Bring structure and consistency to your video creations. Upload a reference video, describe your vision, and Firefly will generate a new video that transfers the original composition to your generation — perfect for maintaining visual flow across scenes or repurposing existing content with a fresh look.

Style Presets

Apply a distinct visual style to your video with a single click. Choose from presets like claymation, anime, line art, or 2D to instantly set the tone. Whether you’re pitching a concept, building a creative brief, or finalizing your output, Style Presets help you stay consistent and speed up your workflow.

Keyframe Cropping

Stay in your creative flow with intuitive cropping tools. Upload your first and last frames, select how your image will be cropped, describe your scene, and Firefly will generate a video that fits your format — no need to jump between tools. It’s fast, flexible, and designed to match your vision from start to finish, while keeping your creative process effortless.

Composition Reference, Style Presets, and Keyframe Cropping are built to give you more control, more speed, and more creative freedom. And they’re just the beginning. Even more enhancements are on the way to help you push your storytelling further.

Bring your stories to life with sound effects and virtual avatars

Whether you're building a tutorial, pitching a concept, or creating content at scale, Firefly now gives you even more ways to enhance your storytelling with two new features. With our commercially safe Generate Sound Effects (beta), you can layer in custom audio using just a prompt or your voice, adding emotion, energy, and cinematic polish to every scene. And with Text to Avatar (beta), you can turn scripts into avatar-led videos with just a few clicks.

Generate Sound Effects (beta)

Sound is a powerful storytelling tool that adds emotion and depth to your videos. Generate Sound Effects (beta) makes it easy to create custom sounds, like a lion’s roar or ambient nature sounds, that enhance your visuals. And like our other Firefly generative AI models, Generate Sound Effects (beta) is commercially safe, so you can create with confidence.

Just type a simple text prompt to generate the sound effect you need. Want even more control? Use your voice to guide the timing and intensity of the sound. Firefly listens to the energy and rhythm of your voice to place sound effects precisely where they belong — matching the action in your video with cinematic timing.

Once your video is complete, you can export directly to Adobe Express to create polished, share-ready content for all your social channels or export to Premiere Pro to add the video into your existing timeline.

Text to avatar (beta)

With Text to avatar (beta), you can turn your scripts into engaging, avatar-led videos in just a few clicks.

Choose from a diverse library of avatars, customize your background with a color, image, or video, and select the accent that best fits your video. Firefly handles the rest.

Here are a few ways creators are using Text to avatar:

• Delivering clear, engaging video lessons or FAQs with a virtual presenter
• Transforming blog posts or articles into scalable video content for social media
• Pitching ideas or building internal training materials with a human touch.

Whether you're educating, informing, or inspiring, Text to avatar helps you bring your message to life — quickly, consistently, and at scale.

Create faster, with less guesswork

We know crafting the perfect text prompt can sometimes slow you down. You don’t want to have to create different versions of the same prompt just to get what you want.

That’s why we’re introducing Enhance Prompt within the Generate Video module on Firefly web, a new feature designed to help you get better results faster. Enhance Prompt takes your original input and adds language that helps Firefly better understand your creative intent. It removes ambiguity, sharpens direction, and speeds your workflow — so you can spend less time tweaking and more time creating.

Commercially safe, production ready

We believe that generative AI can be developed responsibly, starting with respect for creators’ rights. Our commercially safe family of Adobe Firefly generative AI models is trained only on assets we have permission to use and we never train on the content you produce in our tools.

Help when you need it

We’re excited to see you produce stellar videos, and we offer help if you need it. Our Firefly User Guide will take you from zero to creating in minutes. Learn how to write better prompts with our field-tested best practices, explore step-by-step tutorials, and dive deeper into features like Composition Reference and Style Presets. Plus, stay up-to-date with everything new in Firefly.