Building an enduring brand from the first spark of an idea takes hard work, creativity and the right technology to engage and win customers. Empowering people to bring those ideas and businesses to life is at the heart of Adobe’s mission.
Today Adobe is launching Adobe for Startups, a program designed to help early-stage companies build the brand, content and customer reach they need to turn an idea or product into a growing business.
As the global agentic software leader for creativity, productivity and customer experience, Adobe serves customers at every scale, from individual creators and small businesses to over 20,000 global enterprises, helping them create, communicate, produce content, build their brands and deliver customer experiences. Adobe for Startups brings that experience, along with Adobe’s latest AI and agentic capabilities, to founders from day zero.
Eligible startups receive 12 months of free access to Adobe Firefly Pro Plus, Acrobat Studio including Adobe Express Premium, and Semrush.
Why does brand matter from day zero?
If you’re a founder or entrepreneur, you know what it is to wear every hat. With a lean team and tight budget, you may be designing pitch decks, building websites, running campaigns and finding customers at the same time. Each touchpoint shapes how investors, partners and customers see your company.
AI is giving small teams new ways to move faster and accomplish more. You bring the vision, creativity and judgment, while Adobe's AI-powered tools and agents accelerate the work from idea to outcome.
Adobe for Startups brings together tools for creation, document productivity and marketing that help you move quickly without adding complexity. You can start with professional-grade Adobe technology designed to grow alongside your company.
What's included in Adobe for Startups?
- Create and scale content with Firefly Pro Plus: Adobe Firefly is an all-in-one creative AI studio that helps you move from ideas to creation across images, video and audio. With Firefly Pro Plus, you can access Adobe’s commercially safe models and leading partner models, plus Photoshop on web and mobile.
- Turn information into action with Acrobat Studio: Acrobat Studio brings together Adobe’s PDF tools, AI Assistant and Adobe Express in one offering. You can edit and share documents, extract insights, create polished presentations and collect signatures.
- Build your brand everywhere with Adobe Express Premium: Adobe Express is a quick and easy all-in-one content creation app that helps you create and publish content across channels. You can design social posts, marketing materials and brand assets using professionally designed templates.
- Understand how customers find you with Semrush: Semrush provides marketing and search intelligence to help you understand how your business is discovered online. You can measure how your brand shows up across traditional and AI-powered search, backed by real behavioral data and billions of observed AI responses.
As part of Adobe for Startups, you’ll have opportunities to learn from Adobe experts, connect with a community of peers and build your business through workshops and events. On Dec. 3, Adobe for Startups will host a hands-on “Brand on Demand” workshop with Artist and the Machine, where you can build a week of on-brand marketing content in real time using Adobe’s AI tools.
Who’s eligible?
If your startup was founded within the last five years and has raised less than $15 million in funding, you can apply here. Adobe will verify eligibility as part of the application process. Program terms, eligibility criteria and country availability apply.
