Adobe named one of the World’s Most Innovative Companies in AI by Fast Company

Adobe Photoshop's color transfer feature in neural filters.

Adobe Photoshop's Color Transfer Feature in Neural Filters.

For nearly 40 years, Adobe has been innovating to design and responsibly deliver exceptional new digital experiences for our millions of customers worldwide. We have always been a company that’s looking around the corner at “what’s next” to improve our solutions and address our customers’ needs with products and capabilities that maximize impact for the audiences they serve. Our technologies are redefining digital experiences today and for the next generation — with artificial intelligence (AI) and machine learning (ML) playing a crucial role in that transformation.

We’re honored that Fast Company has again recognized Adobe on its annual list of the “The Worlds Most Innovative Companies” for 2022 under the AI category (No. 4), based on our work with Adobe Sensei — the AI/ML technology powering hundreds of capabilities across our products and services. According to Fast Company, this year’s honorees represent businesses that are “making the biggest impact on their industries and culture as a whole” and “creating the future today with some of the most inspiring accomplishments of the 21st century.”

Fast Company stated, "Adobe’s new neural filters use AI to bring point-and-click simplicity to visual effects that would formerly have required hours of labor and years of image-editing expertise. Using them, you can quickly change a photo subject’s expression from deadpan to cheerful. Or adjust the direction that someone is looking. Or colorize a black-and-white photo with surprising subtlety. Part of Adobe’s portfolio of “Sensei” AI technologies, the filters use an advanced form of machine learning known as generative adversarial networks. That lets them perform feats such as rendering parts of a face that weren’t initially available as you edit a portrait. Like all new Sensei features, the neural filters were approved by an Adobe ethics committee and review board that assess AI products for problems stemming from issues such as biased data. In the case of these filters, this process identified an issue with how certain hairstyles were rendered and fixed it before the filters were released to the public."

Adobe Sensei uses AI/ML to advance the creation and delivery of digital experiences — enabling creativity for all, helping our customers accelerate business processes, and empowering brands to leverage data and insights to personalize experiences for their audiences. Across Adobe Creative Cloud, Adobe Document Cloud and Adobe Experience Cloud, our AI-powered innovations are enhancing (not replacing) human creativity and intelligence.

Many of our latest product features are powered by Adobe Sensei — from Neural Filters in Adobe Photoshop, Super Resolution in Adobe Lightroom, and Remix in Adobe Premiere Pro to Liquid Mode in Adobe Acrobat Reader and Product Recommendations in Adobe Commerce. In fact, 80 percent of Adobe Experience Cloud customers across our suite of products and services rely on AI-powered capabilities to optimize digital customer experiences. And while we continually blend the art of creativity with the science of data to innovate, Adobe’s approach to AI ethics is guided by principles of accountability, responsibility, and transparency to help ensure innovations are developed in a way that is ethical, responsible, and inclusive of our customers and communities.

Register to virtually attend Adobe Summit — The Digital Experience Conference (March 15-17) as new innovations for creating and delivering better customer experiences will be unveiled. This free global event will bring together a community of Experience Makers to learn, be inspired, and make connections. Hope to see you there!