Christopher Young
Christopher Young is the director of industry strategy and marketing for Adobe’s Digital Marketing Business. In this role, he leads a team of industry specialists who work with Adobe’s Financial Services clients to help them develop best-in-class digital marketing strategies.

JPMorgan Asset Management transforms digital business in 6 steps
Key takeaways from Adobe Summit 2021 presentation by Vinay Kant at J.P. Morgan Asset Management
05-24-2021

Embracing the inevitable: It’s time for B2B financial services to take on digital
B2B brands must drive the same level of personal engagement that was once had with clients and customers across the boardroom table, but in digital.
03-03-2021

How Broadridge Financial is changing the way we receive retirement benefits, shareholder information, and more
For those not familiar with the company, Broadridge Financial Solutions has been an engine that powers investing, governance, and much of the financial communications we ...
09-24-2020

How Broadridge Financial is changing the way we receive retirement benefits, shareholder information, and more
For those not familiar with the company, Broadridge Financial Solutions has been an engine that powers investing, governance, and much of the financial communications we ...
09-24-2020

Strengthening the marketing-IT partnership for greater digital success
“We’ve entered the decade of the CMO and CIO partnership.” That’s according to Adobe CEO, Shantanu Narayen, in his keynote address at this year’s Adobe ...
08-25-2020

How Fintech Co. Refinitiv Jumpstarted Growth by Focusing on Digital Experience
In 2018, a new player entered the financial data space, looking to arm decision-makers with insights they need to drive performance in the global markets. ...
05-26-2020

How Experience Can Deliver Business Resilience in Financial Services
The significance of customer experience has changed overnight. Before the current crisis, the customer experience was about delivering “delightful, personal, and relevant interactions in real ...
05-06-2020

Strengthen Customer Relationships in Uncertain Times
As we all adjust to new ways of living and working in light of COVID-19, maintaining customer relationships becomes an absolute must – especially in ...
04-06-2020

Strengthen Customer Relationships in Uncertain Times
As we all adjust to new ways of living and working in light of COVID-19, maintaining customer relationships becomes an absolute must—especially in financial services.
03-24-2020

6 Essential Traits of a Digital Financial Services Leader
The old guard of the financial services industry is increasingly under attack by the modern forces of the digital era. And one of their biggest ...
11-25-2019

A Once-Conservative Industry is Getting a High-Tech Upgrade
Financial services has long been thought of as a more traditional industry — an industry that’s not necessarily diving headfirst into the most cutting-edge technology. ...
08-26-2019

Financial Firms Are Leading the Pack When It Comes to Customer Experience
Decades ago, consumers stuck to their financial institutions because of inertia more than intention. Switching was hard, and competitors were few. This has all changed ...
10-08-2018