![Still image from the Sundance film “Jimpa”.](/en/publish/2025/02/12/media_1314350596cee496c684fae29388eb13a75dd8710.jpeg?width=750&format=jpeg&optimize=medium)
Sundance 2025: Editor Bryan Mason on the making of “Jimpa”
“Jimpa” is an expansive family portrait centered on the titular character, Jimpa, an aging, hedonistic patriarch living loud and proud in Amsterdam’s vibrant gay community.
02-12-2025
![A screenshot of a computer showing Adobe Firefly.](/en/publish/2025/02/12/media_19846d436079bbe9de6505cc71ae92758436e7468.png?width=750&format=png&optimize=medium)
Meet Firefly Video Model: AI-Powered creation with unparalleled creative control
Adobe launches Firefly Video Model, offering IP-friendly generative AI video creation with advanced controls for seamless creative workflows and commercial safety.
02-12-2025
![Image of an A-Bot created using Project Neo.](/en/publish/2025/02/12/media_10f89160bff98f27436be394cf0d7362bc544800d.jpeg?width=750&format=jpeg&optimize=medium)
Easily create 3D designs with Project Neo, now in public beta
Project Neo is the new intuitive 3D design tool for your brand work.
02-12-2025
![Image of an add for Gelato created using Adobe Illustrator.](/en/publish/2025/02/12/media_199409643e6507cd8014cbe443f82040734a06bea.jpeg?width=750&format=jpeg&optimize=medium)
Illustrator innovation: Now up to 10x faster and the most powerful tools to give you a creative edge
Illustrator delivers faster speeds and more innovation.
02-12-2025
![Image of a woman created using native 3D in After Effects.](/en/publish/2025/02/11/media_11f444937b45ecbb58d737a77b072551702d7d3cd.png?width=750&format=png&optimize=medium)
Motion design made faster: The impact of native 3D in After Effects
Teams from Adobe and Maxon came together to showcase the power of native 3D integration in Adobe After Effects for motion design workflows.
02-11-2025
![abstract image of a face with colourful shapes floating around, symbolic of creativity and innovation.](/en/publish/2025/02/05/media_119907809a671424488853b122cf2e0e4094684b0.jpeg?width=750&format=jpeg&optimize=medium)
AI in focus: Lessons from the last year and a guide for the future
Discover AI's impact in 2024, what’s next for 2025, and tips for integrating it responsibly into your workflows.
02-05-2025
![AI created image of a city scape, technology and people in business.](/en/publish/2025/02/05/media_112eb6e238bf4c5d0d65a579bef94f0fa0c9db7e4.jpeg?width=750&format=jpeg&optimize=medium)
AI, creativity and regulation: The three big questions we need answered
Discover how AI is reshaping creativity, the challenges of regulation and the role of tools like Adobe’s Content Credentials in ensuring authenticity and ethical innovation.
02-05-2025
![Still image from The Korean-Canadian director’s one-minute film, What Did They Say?](/en/publish/2025/02/04/media_107e30f1edb0008ec120243c8d7cb1f24b997b921.png?width=750&format=png&optimize=medium)
Filmmaker Kevin Jin Kwan Kim shares personal stories about the immigrant experience
Adobe MAX Creativity Award honoree for Storytelling used Adobe Creative Cloud apps to create his winning short film "What Did They Say?"
02-04-2025
![A room with green machines and objects Description automatically generated](/en/publish/2025/01/29/media_17a2b4dc2618a96ab9daea59f8e01a695262b6da0.jpeg?width=750&format=jpeg&optimize=medium)
Introducing unmetered access to Substance 3D Assets: Access what you need, when inspiration strikes
Adobe Substance 3D subscribers now have unmetered access to the full library of nearly 20,000 materials, models, and lighting environments without point management.
01-29-2025
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Creativity with AI: New report imagines the future of student success
Adobe and Advanis released the Creativity with AI in Education 2025 Report, which offers valuable insights into how fostering creativity in the classroom can enhance academic achievement, career readiness, and personal growth for students.
01-22-2025
![Meet Manal Elias, mixed media master and Adobe MAX Creativity Award honoree](/en/publish/2025/01/16/media_10cd4174e0f9609150b642409c4937285ef92cfbb.jpeg?width=750&format=jpeg&optimize=medium)
Meet Manal Elias, mixed media master and Adobe MAX Creativity Award honoree
Creative director’s designs for VidCon 2024 earn award for Mixed Media
01-16-2025
![Live Co-Editing in photoshop.](/en/publish/2025/01/14/media_117096a555f4be234cefe95d7dc6a2b091f987dbe.png?width=750&format=png&optimize=medium)
Photoshop unlocks creative collaboration with Live Co-Editing, join the private beta!
Sign up for the private beta for Live Co-Editing! Try this new innovation, invite others to edit and collaborate together simultaneously, and share your feedback.
01-14-2025