AI in focus: Lessons from the last year and a guide for the future
Discover AI's impact in 2024, what’s next for 2025, and tips for integrating it responsibly into your workflows.
02-05-2025
AI, creativity and regulation: The three big questions we need answered
Discover how AI is reshaping creativity, the challenges of regulation and the role of tools like Adobe’s Content Credentials in ensuring authenticity and ethical innovation.
02-05-2025
Authenticity in the age of generative AI: Insights from Henry Ajder
AI advisor Henry Ajder unpacks how tools like Content Credentials are shaping a generative AI future grounded in trust and authenticity.
01-29-2025
A new era of creativity: AirAsia brand co.’s CEO shares 4 principles for businesses embracing generative AI
AirAsia brand co. CEO Rudy Khaw shares his creative principles for leveraging generative AI as a collaborator.
12-20-2024
Looking back, moving forward: 2024 highlights and 2025 predictions
Simon Morris, Adobe’s VP of International Marketing, reflects on 2024’s transformative innovations and looks ahead to 2025’s trends.
12-18-2024
5–Year anniversary of the Content Authenticity Initiative: What it means and what’s ahead?
Five years ago, at Adobe MAX 2019, we co-founded the Content Authenticity Initiative (CAI) with a mission of increasing trust and transparency online. Fast forward to today, at Adobe MAX 2024, and I couldn’t be more heartened to see how far we’ve come and how much we’ve learned over these past five years.
10-14-2024
Exploring the impact of Generative AI on the Banking and Financial Service Industry in India
BFSI leaders at Adobe Best of Summit: India Addition shed light on the opportunities that generative AI is bringing to their sector.
09-26-2024
5 tips from EY’s CMO on creating AI-ready teams of the future
Top tips from EY Global Brand, Marketing and Communications Leader/Global CMO Karen Hopkins on how marketing leaders can build an AI-ready businesses.
08-27-2024
Rebalancing trust in favour of AI’s potential
At Adobe’s Best of Summit Sydney, industry experts unpacked responsible innovation in the AI era.
08-02-2024
Embracing AI in design: Top 3 tips from Creative Studio Lead at Virgin Australia
Zubair Khatry, Creative Studio Lead at Virgin Australia shares his thoughts on the role of AI in design and how it’s transforming the creative process.
07-23-2024
Generation AI: Navigating the future of creativity with Serwah Attafuah
We caught up with multidisciplinary artist Serwah Attafuah for an artist's view on how generative AI is reshaping creative processes.
06-01-2024
Generation AI: What does customer experience look like in the age of generative AI?
We spoke with leading experience makers from Asia-Pacific to hear how they are leveraging generative AI to reimagine the way they work and improve customer experience.
05-20-2024