Trends & Research

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trends & research

The future of content creation and production with generative AI

IDC released a Spotlight highlighting Adobe generative AI as the solution to content creation bottlenecks by helping to accelerate production, empower personalization, and protect a brand.

12-11-2024

Image of woman surrounded by color create with Generative AI.

Trends & Research

Navigating the age of content abundance: A double-edged sword

Generative AI holds great promise for enterprise content creation, but it can be a double-edged sword if creative and marketing leaders don’t deploy it thoughtfully.

10-01-2024

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Adobe Life

Engagement creates community: NWSL star Alana Cook is championing women’s soccer through social media

Discover how Alana Cook, Kansas City Current's star defender, channels her on-field creativity into a vibrant online presence as a 2024 Adobe Creative Ambassador. In this profile, Cook opens up about her love for soccer, her off-field passions like crochet and vegan cooking, and how she uses Adobe Express to share her story and connect with fans worldwide. Learn about how Cook's unique perspective is helping to grow women's soccer, build a community, and inspire a new generation of athletes.

09-03-2024

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Analytics

Adobe Analytics: Prime Day drove $14.2 billion online for U.S. retailers, growing 11 percent YoY

The latest insights from Adobe Analytics for Prime Day 2024.

07-18-2024

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Trends & Research

Adobe Analytics: Prime Day expected to drive a record $14 billion online for U.S. retailers, growing 10.5 percent YoY

Adobe released today its online shopping forecast for the 2024 Prime Day event. Happening across 2 days (July 16-17), Prime Day has become a major industry- wide e-commerce moment, as consumers take advantage of discounts across retailers.

07-15-2024

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Trends & Research

Adobe Study: Brands make progress weaning off third-party cookies, yet feel less prepared than ever for a world without them

Read more to learn how brands are preparing for a world without access to third-party cookies.

07-15-2024

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Trends & Research

Generative AI in higher education: Insights from campus thought leaders

Read the latest insights and perspectives from higher education leaders collected across a series of Adobe-hosted events, discussions, and product launches from the past year. This blog highlights how institutions are navigating the impact that generative AI is having on higher education.

06-28-2024

Image of woman on her laptop buying cosmetics.

Trends & Research

Adobe Analytics: Budget-conscious consumers are splurging for cosmetics online

Adobe released new online shopping data today (covering the period from January 1 to May 31, 2024) showing that even as consumers “trade down” to cheaper goods across categories such as groceries, electronics and apparel, they are splurging in the cosmetics category for items such as fragrances and lipstick.

06-26-2024

A person showing AI technology that connects information to various systems.

Trends & Research

From playground to production: How to jump-start your content transformation with generative AI

Explore generative AI's impact on content creation, enabling productivity and improved workflows for creative and marketing teams.

06-20-2024

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Trends & Research

The importance of resumes during the job search

To gain deeper insights into today's resume practices, we surveyed hiring professionals and job seekers to uncover trends, preferences, and challenges in the resume process. Here's what we discovered.

06-19-2024

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3D

Substance 3D Connector: Bridging Tools in 3D Workflows

Introducing Substance 3D Connector which offers a streamlined collaboration among 3D software using an open-source framework for efficient data sharing and enhancing workflow integration.

04-04-2024

Jo Franco uses Adobe Acrobat to lead a global journaling movement.

Customer Stories

Jo Franco uses Adobe Acrobat to lead a global journaling movement

As an entrepreneur running a global business, Jo Franco needs the best tools to help her work efficiently from anywhere. She relies upon Adobe Acrobat to handle all of her documents quickly and securely.

04-03-2024

Image of a printers.

Digital Transformation

Choosing the right printer for your organization

Dive into the intricacies of printer selection for your organization, covering paper size, functionality, color capabilities, and more. Discover how the Adobe Embedded Print Engine ensures print quality and reliability, perfect for diverse organizational needs.

03-01-2024

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