The Latest News
Introducing Adobe Firefly, a family of generative AI models for creative expression. Imagine. Connect. Create. It’s inspiration time, all the time.
Adobe Summit Sneaks showcase visionary new commerce and marketing AI innovations
Every year, Adobe’s “Sneaks” events offer an exciting glimpse at the future – straight-from-the-labs employee projects that use Adobe technologies to create next-generation customer experiences. At Adobe Summit 2023, Sneaks are returning in person – co-hosted by actress and comedian Tig Notaro – to showcase Adobe’s latest innovations for a live audience in Las Vegas.
03-22-2023
Bringing Generative AI into Creative Cloud with Adobe Firefly
Introducing Firefly, a new creative generative AI service with a primary focus on image and font generation first with Firefly-powered capabilities into products across Creative Cloud, Document Cloud, Experience Cloud and Adobe Express next.
03-21-2023

Adobe joins forces with the UK Government to launch Tech Towns in Barnsley, putting AI and creativity at the heart of the local community
Adobe announces a partnership with the UK Government to support its Tech Towns initiative. Launching in Barnsley, Adobe’s AI tools and learning resources will be instrumental in delivering a programme focused on helping local colleges, businesses, and community organisations improve their understanding of AI and develop digital skills in real-life settings.
02-03-2026

The Alessia Russo Foundation and Adobe team up to support creativity and storytelling in girls’ grassroots football
Adobe proudly partners with the Alessia Russo Foundation to empower everyone to create. Through Adobe Express, the Alessia Russo Foundation will be able to tell more stories of the meaningful work they’re doing on and off the pitch.
02-03-2026

Adobe Express Squad: Meet the Premier League's new signing shaping the next era of football fan creativity
Adobe unveils the new Adobe Express Squad. Together with the Premier League, Adobe brings together 11 leading content creators from around the world who understand football and know how to turn moments from the season into creative work that feels authentic to football fans.
01-22-2026

How Camden Town WFC created a winning brand and doubled its following with Adobe Express
Camden Town WFC are winning on the pitch and their brand is thriving off it too thanks to Adobe Express Premium.
12-11-2025

Creative Cloud Pro brings new tools and creative controls
Adobe is renaming Creative Cloud All Apps to Creative Cloud Pro, which includes all the creative applications you depend on plus new tools and capabilities.
07-01-2025

Bridging the digital and creative divide with the launch of the Adobe UK Community Fund
Adobe launches Adobe Community Fund in the UK in partnership with London Community Foundation and Berkshire Community Foundation
10-02-2024

Adobe opens doors to creative careers for diverse and underrepresented creators with new UK Film & TV Fund
Adobe’s first-ever Adobe Film & TV Fund to address the inequity in funding and career and training opportunities that exist across the entertainment industry.
04-23-2024

Firefly at one: Enhancing experimentation, ideation, and exploration for creators of all levels
Join us as we celebrate one year of Firefly, revisit our incredible journey over the last year and celebrate what we have achieved, with the amazing support of the global creative community.
03-26-2024

New Structure Reference capabilities in Adobe Firefly bring a new level of creative control to ideation
Structure Reference enables users to easily apply the structure of an existing image to newly generated images instead of having to describe every detail.
03-26-2024

MAX London: Your ticket to creativity unleashed
Whether you attended last year’s official launch or a newcomer, MAX London 2024 promises an exhilarating experience for all. Join us April 23.
03-12-2024

MAX London: Don’t miss out on a world of limitless creativity
Hear from inspiring breakout speakers who will empower your creativity with fresh perspectives and Adobe’s latest product innovations at MAX London.
02-23-2024

Adobe’s role in election integrity
Adobe is thrilled to participate with like-minded companies in the Tech Accord to Combat Deceptive Use of AI in 2024 Elections, joining signatories such as Google, Meta, Microsoft, OpenAI and TikTok in Munich to sign this commitment to take concrete, immediate steps to strengthen election integrity.
02-16-2024